Digital
Customer Science helps clients at every stage of their digital journey. Whether you are building a digital channel, creating new products and solutions or transforming your business with emerging tech, we can help.
Digital Effectiveness Assessment
A quick fire review of the effectiveness of your digital channels, focusing on four areas:
- User Experience (content, navigation, information architecture and alignment with user needs)
- Search Engine Optimisation (a ‘white hat’ approach, based on alignment with current best practice and avoidance of penalties, not seeking to cheat the system)
- Digital Marketing (effectiveness of the digital channel in building awareness, engaging audiences and moving customers through the purchase process)
- Digital Maturity (performance against the market leaders and delivery of overall organisational objectives)
Outputs will include immediate fixes for the internal team, recommendations for short projects and longer term strategies.
Rapid Digital Prototyping
An antidote to the long, expensive projects that have become so prevalent in digital. Our rapid prototyping of digital systems runs through all the steps required for a successful solution, in just two to four weeks:
- User insight and business requirements
- Low and mid fidelity conceptual design (moving from paper and whiteboard sketches to digital tools such as Balsamic and Axure)
- Testing with customers / colleagues at each stage
- Delivery of a high fidelity prototype, usually in HTML, ready for use on your digital platform
Digital Transformation Advisory
Expert consultation services on the evolution of digital platforms, impact of emerging technologies and roadmap to transformation. This will typically include:
- Assessment of leading practice in the industry and how digital will evolve
- Identification of relevant emerging technologies and the timeline to their implementation
- Recommendations for digitisation and its impact on competitive positioning, customer experience and operating models
- A roadmap for digital transformation, phased into manageable pieces
Interested in how Customer Science can help you create new products, build your digital presence or transform your business with emerging tech? Contact Colin or read his bio here.
Customer Science is a customer experience transformation company.
We specialise in designing and operationalising your customer experience objectives.
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Contact Information
+61 2 8880 5560
Operational Hours:
9am - 5pm Monday to Friday
9am - 5pm Monday to Friday